Tuesday, August 2, 2011

Chiappa Chip Controversy: Charles Brown Responds

Howdy folks!


I received a comment which because of the "Blog Blocking" software I can't approve and post.


Luckily I have the moderate comments function on, so I at least get to see the comments on my end here. One of my readers, Brian J, forwarded this to me:


Hi Albert,
Read your post about RFID and was so angry at the tone I emailed the President, VP and Director of marketing. Here is what I got this morning:


I appreciate your response to the barcode chip Release that was sent out last week, I am handling each one of the few responses we received individually, I feel if you took the time to contact me and express yourself I should extend the courtesy of responding to you.

I agree 100% with your observation that the "tin foil" comment sounded and read like we were uncaring pompous asses who did not care about the customers we market to, I like to try to put some humor in all of my releases and the shooting press seems to find it a nice departure from the mundane who-what-where-when contained in most the releases they get, however the intent of the "humor" came thru in a totally different "feel"- (yes we forgot the whole internet thing about how you can't read inflection or feelings) I also try to let all of our releases "sleep" overnight and come back in the next day with fresh eyes and take a look at it .unfortunately I did not with this one.

My family has been in the firearms business since 1953 and I have owned MKS for the last 28 years, always supporting the firearms industry and supporting the preservation of our constitutional rights and being on the watch for erosion of such.

Actually because of all of the concern and contact with consumers regarding the RFID issue Chiappa is looking at ways to attach the chip to the gun only for manufacture and shipping into the USA and then be able to detach it and return it to Italy and reuse it in a future batch of guns being made, so this had actually had very positive results.

MKS was one of the charter members of the Heritage fund that has pledged 1% of all of our sales to go toward fighting for our firearms rights, I am an NRA life member and support with cash and donations, thru MKS numerous events, friends of NRA, first shots programs, NSSF, US Sportsman's Alliance. In the 90's we were one of the first to send donations of cash to the organizations in California fighting for our firearms rights etc.

I am hoping that our ACTIONS of the past and future will show through and one comment that was supposed to produce a chuckle (unfortunately made us look like Jackasses) won't forever hurt the way we are viewed. I guess I should have just re-stated that the glued in easy to find Barcode chip can be easily removed and left it at that.

Yesterday I sent a similar not to all of the blog contacts I had to help get the word out.

Humbly and respectfully yours
Charles Brown


Well, that's a good sign and gesture on the part of Charles Brown. I get it that they had a bad day on the marketing side of the house, and didn't think of the repercussions of their actions. Ok, you all had a bad day, I'm willing to let it go at that then. We all make mistakes, and sometimes they sting.


It is important that everyone involved in the industry, from manufacturer to end user, realize the responsibility they have towards maintaining the level of freedom we enjoy in the United States of America, and do everything in their power to not only aid and abet it, but also avoid harming it.


Freedom must be jealously guarded.

Privacy must be maintained.

Government must be restrained.

Intrusions in our lives must be minimized..

Best Regards,
Albert A Rasch
"Skull Mountain" Sperwan Ghar, Panjwai District, Afghanistan
Standing Ready when the Wolves Growl at the Door...

The Rasch Outdoor Chronicles
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